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Market
research Methodology
Our information is based on the primary
research and secondary research. Primary research is the in depth the interview
survey for the experienced industry participants, from which we get the meaningful
and the significant industry data. The secondary research data is from the
other publications including the trade association publications, trade journals,
proprietary databases, government publications, corporate annual reports and financial
report.
Custom research
We can provide the Custom research in the
industries, including the Chemical & materials, home appliances,
semiconductor manufacturing, machinery & equipment and etc.
Phase
1
We need
to know that the product position in the target regions, which needs that the
product manager inform the information.
Phase
2
We will conduct the secondary research,
including the trade association publications, trade journals, government
publications, corporate annual reports and financial report. In additional to
our proprietary databases, our specialized industry researchers will then get
the reliable data and the clear future forecast after reconciling data contradictions
sources.
Phase
3
The
client tell us the requirement, we will design the investigation structure.
Project
sample
Steps
Sample number
The client needs
1. Channel
Partners (agents)
10
the brand
numbers and names, the revenue by brand and the revenue by types and the
contact information of the agents
2. manufacturers
(including domestic brand and imported brand)
48
the brand
numbers and names by every manufacturers, the revenue by years, the major
customer list by brand.
3. Customers
(supermarket, online shop )
92
the customer
list,the revenue by customers, the customer manager and phone number
In the Phase 3, the client needs to review their
questions and we will give the feedback to the client.
Phase
4:
ICRWorld will prepare the Microsoft EXCEL
or PPT with the in-depth analyzes insights. Then our analysts present the EXCEL
or PPT to the product manager of the client. In the phase 4, our analyst also
explains the data source and the market research Methodology.
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